JJ Relaunches Future Partners Programme for 2026
Updated: 27 May, 2026

We’re excited to relaunch our Future Partners programme — a free initiative designed to connect new and existing suppliers with our buying team and help shape the future of our range.

Taking place as part of JJ Connect on 9 October in London, the programme gives suppliers the chance to pitch their products directly to JJ Foodservice buyers through our popular Speed Connecting sessions.

Opening the door to new suppliers

As our business continues to grow – with new branches opening and expansion into markets such as hotels, retail and home delivery – we’re looking for the next generation of supplier partners.

Whether you’re an established brand or a smaller producer with something unique to offer, Future Partners is about giving great ideas a platform. Chief Product Officer Sezer Ozkul explains:

“Our customers are changing and so is the way people eat. We’re growing into new markets and need the right partners alongside us. Future Partners opens the door to suppliers who share our ambition.”

Real success stories

The programme is already delivering results. One standout example is The Sausage Man, whose products were introduced through Future Partners last year and are now seeing consistent month-on-month growth. 

With demand rising ahead of the staycation and festival season, the partnership continues to go from strength to strength. 

What to expect at JJ Connect

This year’s JJ Connect event, themed 'The New Food Landscape', will bring together suppliers, customers and industry experts for a day of insights and networking.

  • Attendees can expect: Speed Connecting sessions with JJ buyers
  • Supplier success stories
  • Market insights driven by AI and data
  • Thought leadership from industry experts

It’s a great opportunity to discover new products, build relationships and stay ahead of foodservice trends.

Get involvedIf you know a supplier who would be a great fit for JJ Foodservice — or if you’re a producer looking to grow your business — we’d love to hear from you.

👉 Apply to become a Future Partner

Applications close on 31 July 2026