Chicken wings are booming in the UK eating-out scene, driven by casual dining trends and the rapid expansion of American wing chains like Wingstop, Popeyes, and Dave's Hot Chicken. Consumers love wings because they’re tasty, shareable, convenient, and affordable.

Why Caterers Should Stock Up

Wings offer unbeatable versatility and strong margins. Serve them as starters, sharers, or mains – they pair perfectly with fries, salads, and dips. With JJ Foodservice, you can keep costs low while delivering a high-value experience customers love.

Key Trends

Booming Segment: UK chicken shops are dominating the QSR market and growing fast, fueled by global flavours and new brands.

Casualisation: Informal dining is in – wings beat dainty small plates hands down.

Market Dominance: Wings were among the most ordered items on Deliveroo last year.

Convenience Factor: Quick to prepare, perfect for fast-food, casual dining, and sports bars.

Innovation: Expect plant-based wings and bold flavours (think miso custard!) as operators compete for attention.

Most Popular Chicken Wing Flavour of 2025 

At London Wing Fest 2025 – the biggest UK chicken wing festival – Gurt Wings took top honours by winning the People’s Buffalo Wing award – a clear sign that buffalo was the most popular pick among festivalgoers. 

So, as we head into 2026, make sure wings are on your menu. JJ Foodservice has everything you need – sauces, seasonings, sides, plus a wide range of fresh, frozen, raw, and cooked wings.

Here’s a simple grilled wing recipe our team^* loves to cook at home:

Salt & Pepper Paprika Wings 

Ingredients:

1kg chicken wings
2 tbsp Tabaki olive oil
1 tsp paprika
1 tsp garlic powder
Salt & pepper

Method:

Preheat grill to medium-high.

- Toss wings with oil, paprika, garlic powder, salt, pepper and a little sugar (ideally marinate for 2 hours or overnight).

- Grill for 45 minutes, turning regularly, until golden and cooked through.

- Sprinkle with sesami seeds and serve with a cool dip. Serve hot.

Stock up on chicken wings today at JJ Foodservice! 


 Shop Chicken Wings 

*Our JJ Foodies love chicken wings and are passionate home cooks, but they are not professional chefs. Always follow cooking times and instructions as stated on the product packaging.